1953
A story of good taste.
In 1953, Ludwig Eckes developed an unusually smooth brandy and named it after his beloved wife. Did he know then how the success story of his Chantré would unfold?
1954
Start of the national advertising campaign: Chantré becomes known as the “top-shelf brandy that does not burn the tongue”.
1957
Chantré is the market leader on the brandy market! The unique brandy quickly becomes a public favorite and remains at the top of the brandy sector until 1966.
1984
Start of a new publicity campaign: The distinctive character stays with a fresh new look.
1991
Brandy market leader and number one spirit in the whole of Germany: Chantré is and remains Germany’s favorite brandy.
1993
31 million bottles sold – thank you! More bottles sold than ever ensure the best annual results for Chantré.
2000
Chantré launches the first spirit distilled from 100 percent red wine.
2003
50 years of success on the market, that calls for a celebration!
2008
Even a brandy with timeless good taste occasionally needs a new look: A new attractive and high quality bottle with many elegant and significant details.
2012
Chantré continues to convince – as shown by the new, modern brand appearance. Germany’s favorite brandy is given a new designer look.
2015
Germany’s favorite brandy presents a new poster campaign: An elegant eye-catcher for connoisseurs.