A story of good taste.
In 1953, Ludwig Eckes developed an unusually smooth brandy and named it after his beloved wife. Did he know then how the success story of his Chantré would unfold?
Start of the national advertising campaign: Chantré becomes known as the “top-shelf brandy that does not burn the tongue”.
Chantré is the market leader on the brandy market! The unique brandy quickly becomes a public favorite and remains at the top of the brandy sector until 1966.
Start of a new publicity campaign: The distinctive character stays with a fresh new look.
Brandy market leader and number one spirit in the whole of Germany: Chantré is and remains Germany’s favorite brandy.
31 million bottles sold – thank you! More bottles sold than ever ensure the best annual results for Chantré.
Chantré launches the first spirit distilled from 100 percent red wine.
50 years of success on the market, that calls for a celebration!
Even a brandy with timeless good taste occasionally needs a new look: A new attractive and high quality bottle with many elegant and significant details.
Chantré continues to convince – as shown by the new, modern brand appearance. Germany’s favorite brandy is given a new designer look.
Germany’s favorite brandy presents a new poster campaign: An elegant eye-catcher for connoisseurs.